Wednesday, 01 June 2011 00:00

First HD shrink sleeve

Written by 
Envirocon Technologies, the makers of Lemi Shine, have partnered with McDowell Label, an award-winning label & package printer, to manufacture the first High Definition UV 4.0 shrink sleeve label to be mass produced in the US market. Lemi Shine, an automatic dishwasher additive, got a new HDUV 4.0 shrink sleeve to accentuate its hourglass figure. 

McDowell Label is one of the pioneers of HDUV technology. McDowell recently launched HDUV 4.0; the latest generation of an all-encompassing printing process based on an entirelydigital work flow. HDUV 4.0 provides brand owners the benefit to enjoy freedom of design. This discipline allows for the graphic reproduction of brand identity, as intended by design. In addition to their state-of-the-art printing technologies, McDowell Label has partnered with EskoArtwork by investing in revolutionary pre-press solutions.  The result of this partnership delivers a significantly extended tonal range, smooth vignettes and exceptional highlights with eye-catching detail . This advanced process results in a replicable symphony of color accuracy and consistency of finite detail that is unachievable with other printing platforms.

The new HD package is in production and currently shipping to major retailers across the US.

Envirocon Technologies, Inc.
Chris Merriam, Creative Director
PO BOX 4444
Midland, TX 79704-4444

McDowell Label
John McDowell
2700 East Plano Parkway
Plano, TX 75074-7417


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Last modified on Wednesday, 10 August 2011 17:08

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